Alcohol logo design Old Johns wine.
Design project: Alcohol logo design Old Johns wine
Short design brief from client related to alcohol logo design:
We need create alcohol logo for wine.
Created high quality logo in vector format (Ai, eps, pdf) for company with turn round – ~1 day.
If you need a logo designed for your alcohol label our studio can help.
Alcohol logo design Old Johns wine
Elite alcoholic drinks – a product that created for true connoisseurs, gourmets and romantics. To bottle, which has a drink, in harmony with its excellent quality and wonderful, delicate flavor, manufacturers use elaborate design of the logo of the product made by them.
Label for alcoholic beverages: what is it for?
Of course, the first appointment pasted on the bottle label – be it an alcoholic beverage, or not – is to tell the customer that it contained within, and who is the manufacturer of a particular product. However, the most important role of labels is quite different.
If for the sale of alcoholic beverages would need only to tell the buyer about the terms of manufacturing, the name and the beverage industry, it would be enough simply to knock on the most right dishes scant data or make a small sticker size. But in order perfect drink has not been filled just faceless “capacity” and feast for the eyes even before he gets on the holiday table, and makes one want to buy this particular kind of alcoholic beverages, and it is this manufacturer – and the need to properly and you arrange the label.
Making labels for alcoholic beverages
In turn, the label must be framed correctly, and only in this case it take on a momentum effect desired.
First of all, besides purely technical information about the manufacturer, composition and beverage title, label must contain logo of the manufacturer. Logo design for alcoholic beverages should not be too difficult, but beautiful and well-made, it should be easily identifiable and must correspond to the contents of the bottles.
In developing such a design should pay attention to the following.
- Rule 1. Color range logo labels and generally must be neither too bright (such colors tend to attract children and not adults), but at the same time it should not be too light, since such a design makes a decision label nondescript and discreet, and the company’s logo – hardly memorable. You also need to bear in mind that colors the entire label must match the color scheme of the logo, but it is so, and not vice versa.
- Rule 2. You must correctly identify the target group of buyers of a particular drink: whether it is young, romantically minded naming, or, such as, strong men – old good friends, etc. Depending on the answer to this question must change the nature of the label design.
- Rule 3. It is understood that a universal design for all types of labels of your products, in principle, it is possible to pick up, and it will be quite good, but even the best effect you will do when using the same of your logo, create the proper label for each type of your products.
By following these rules, you will be able to accurately and elegantly target their production was on “your” customers.